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The bottom line: creativity matters

The bottom line: creativity matters

Posted on: September 12, 2023
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This collection of charts is the perfect toolkit that demonstrates the impact of creativity on key business and financial metrics. Dive into the deck to learn how:

  • Creativity is a significant contributor to sales delivery (Nielsen)
  • Great creativity proven to drive market share growth (Peter Field / IPA Effectiveness Databank)
  • Top creative work leads to better financial performance (McKinsey & Company)
  • Creativity is the biggest ROI multiplier within our control (accelero)

Download the deck to learn more.

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