The AA/Warc’s adspend figures reveal online video is eye-wateringly expensive relative to TV.
Mr Swan for Sipsmith by Ogilvy takes top TV creativity prize.
This is the story of how an engaging ad funded programme, along with product placement, allowed Suzuki to launch their new car aimed at young women
Learn how Yorkshire Tea won a Silver at the IPA Effectiveness Awards by using a great creative execution and the wide reach of TV.
The price of online video advertising is hugely inflated considering its share of viewing.
3 great ads I had nothing to do with
Volkswagen, Heineken and Marmite - hear from an advertising legend as he takes us through the 3 great ads he had nothing to do with
TV advertising's killer charts:
- what every marketer should know
Unbeatable reach & scale
TV has the greatest reach of all media, building scale quickly and powerfully.