John Plunkett talks to Richard McKerrow about 'The Great British Bake Off'
A Year in TV 2017-18
Download your copy of ‘A Year in TV 2017-18’, our annual review of the last 12 months in commercial TV.
‘Profit Ability’: download the full report
Landmark advertising effectiveness research from ebiquity and Gain Theory.
2017: A year in commercial TV, by Lisa Campbell
Director of the Edinburgh Television Festival casts her expert eye over the commercial TV highlights from 2017
System One the behavioral science revolution
Orlando Wood on how our understanding of human decision-making is revolutionising advertising
Breaking ads
Twice a week we update this gallery with a collection of the latest and best ads breaking on TV.
Plunkett on TV: A look ahead at Spring TV shows
John Plunkett gives his take on some of the unmissable Spring time shows coming up across commercial TV. Happy viewing…
Shaun McIlrath and his 3 great ads he had nothing to do with
Shaun McIlrath reveals his three great ads that he had nothing to do with
How MediaCom's TV ad innovations sold £1bn worth of DFS sofas
Hear from the brand and its agency in the film below on how six years of TV ad innovations sold £1bn worth of sofas.
Your “Profit Ability” questions answered
Ebiquity & Gain Theory’s landmark ‘Profit Ability’ study raised some interesting questions. Here we answer them…
Monthly TV Set Viewing Report: March 2018
The latest figures from BARB show that the average adult watched 2 hours, 33 minutes of commercial TV each day in February 2018.
Must see TV
The UK broadcasters invest over £6 billion a year into making TV, and TV advertising pays for a fair chunk of it. Take a look at some of the hottest shows coming up on commercial TV in the UK.
What are we watching? Key numbers from BARB
Top programmes report
The top 50 programmes on TV based on the size of their total viewing audience over the week. Filter by channel or audience
Profile report
The top 50 programmes on commercial TV that deliver a higher than average percentage of the chosen audience
TV advertising's killer charts:
- what every marketer should know