This booklet brings together the latest stats and insight from TV and advertising all in one handy PDF.
The UK broadcasters invest over £6 billion a year into making TV, and TV advertising pays for a fair chunk of it. Take a look at some of the hottest shows coming up on commercial TV in the UK.
How Readly partnered with Channel 4 to try TV for the first time and saw an 84% increase in magazine reads.
Catch up with the latest consolidated TV viewing figures
TV advertising's killer charts:
- what every marketer should know
Best for profit
TV is the most effective form of advertising, generating £1.79 profit for every £1 spent
Unbeatable reach & scale
TV has the greatest reach of all media, building scale quickly and powerfully.