The direction of travel in media and advertising has undoubtedly been towards video. Now, in video, the direction of travel is towards TV. By Lindsey Clay.

This booklet brings together the latest stats and insight from TV and advertising all in one handy PDF.

Becky McOwen-Banks looks back on Maltesers, Boddingtons and Ministry of Sound and why these outlandish ads make up her 3 great ads.

For the full lowdown on why TV is the most effective form of advertising download this deck packed with facts and evidence.

The latest figures from BARB show that the average adult watched 2 hours, 22 minutes of commercial TV each day in June 2017.

Twice a week we update this gallery with a collection of the latest and best ads breaking on TV.

An innovative and ground breaking study undertaken by House 51 and YouGov, exploring all of the aspects of TV sponsorship from how it works on the brain to how those effects translate into results for different kinds of partnerships.

The May/ June Thinkboxes shortlist sees some brilliant work from Finish, M&S, Pride in London, TK Maxx, Uber.

However far TV goes down the personalised road it must keep the deal in favour of the public. By Tess Alps.

See who won this year and watch the films for all the winners and finalists.

How Readly partnered with Channel 4 to try TV for the first time and saw an 84% increase in magazine reads.