Whatever your type of business, find out how TV is both affordable and cost effective for brands of all shapes and sizes.

Entries now open.

Behavioural scientist and author of The Choice Factory Richard Shotton explains how to send the right signals, and that it’s not what you say, but how you say it that matters.

TV’s ability to drive reach, engender trust, forge emotional connections and build famous brands help businesses reach the next level.

How a partnership with UKTV Ventures helped PitPat increase brand awareness and improve the health and happiness of dogs across the UK

Matt Hill, Thinkbox’s Research & Planning Director, looks at whether advertising’s future is short form.

The Demand Generator tool, powered by econometrics, helps you maximise business returns from your media investment.

For the full lowdown on why TV is the most effective form of advertising download this deck packed with facts and evidence.

The Advertising Association and WARC forecast that TV will be the best-performing medium in Q4 - this positivity echoes what senior marketers and agency leaders have been telling our CEO, Lindsey Clay.

Which gets your vote?

How an agency practiced what the industry preaches and advertised itself during a downturn

Light, medium and heavy linear TV viewers settled into some good TV viewing over the Christmas period. Find out how much viewing rose by YOY.

We update this gallery weekly with a collection of the latest and best ads breaking on TV.

Advice and guidance for advertisers on how they can effectively use existing econometric analysis to plan for a future that’s proving impossible to predict.

‘Godfather of Effectiveness’ Peter Field, explores how risk aversion can affect brand behaviour and why in uncertain times, advertisers must continue to invest.

MediaCom’s Jane Christian uses the new Demand Generator to explore the impact of cutting spend levels on the optimal media mix for a brand.