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Event 7th October: Best of TV Planning 2021

Join us on Thursday 7th October between 9.30am and 10.30am for a celebration of and investigation into what makes great TV planning.

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TV advertising’s ultimate nickable charts

For the full lowdown on why TV is the most effective form of advertising download this deck packed with facts and evidence.

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Demand Generator

The Demand Generator tool, powered by econometrics, helps you maximise business returns from your media investment.

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Monthly TV Viewing Report: August 2021

In August, adults watched an average of 1 hour, 59 minutes of commercial linear TV each day. Channel 4 launched 4-part drama series Deceit, and Firstvet launched its debut TV ad to promote their online veterinary care service.

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Breaking ads

We update this gallery weekly with a collection of the latest and best ads breaking on TV.

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JET: Building a brand in lockdown

JET harnessed the power of TV by changing attitudes and driving sales through addressable advertising

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Ofcom’s Media Nations 2021 – at speed

We’ve pulled out the key TV points from OfCom’s latest report for you.

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Advanced TV advertising: everything you need to know

Find out about everything the UK broadcasters now offer, from cross-broadcaster audience mapping and customer data-matching to their rapidly expanding addressable capabilities. Download the full booklet here.

Thinkboxes July August

July/August's best TV ad creative

Stand out spots for July/August Thinkboxes from Avanti West Coast, Channel 4, International Paralympic Committee, LiveScore and Spoke. Watch them all right here.

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September’s Chart of the Month: TV activity helps drive search volume

Our chart of the month looks at how what3words’ TV activity has driven an increase in search volume

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Feeling Seen, a new report from System1

Get the lowdown on this ground-breaking study, a collaboration between ITV, System1 and DECA.

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CTV: your questions answered

You can’t move for CTV at the moment. Reports, forecasts, features, and events abound. But what is CTV?

3 great ads I had nothing to do with

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3 great ads I had nothing to do with Sir John Hegarty

Volkswagen, Heineken and Marmite - hear from an advertising legend as he takes us through the 3 great ads he had nothing to do with

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3 great ads: Chaka Sobhani

Leo’s entertaining and insightful Chief Creative Officer reveals her choices

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3 great ads: David Kolbusz

3 great ads I had nothing to do with: David Kolbusz on Skittles, Honda... and one that never aired