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VOD viewing

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How, where and when we watch our favourite TV content continues to evolve as technology enhances our viewing experience. VOD now plays a significant role in the viewing landscape, both in terms of time spent viewing and fulfilling specific viewer ‘needs’.

Take a look at these slides to understand VOD’s place in the video world. You’ll find loads of up-to-date stats and facts relating to how much VOD we watch, how many of us watch it and the screens we love to watch it on.


Aug 22 Amazon Music for web

Monthly TV Viewing Report: August 2022

In August, adults watched an average of 1 hour 43 minutes of commercial linear TV each day. August saw the launch of the highly anticipated House of the Dragon on Sky Atlantic and Wish launched its first-ever TV advert.

Demand-Generator

Media Mix Navigator

The Media Mix Navigator tool, powered by econometrics, helps you maximise business returns from your media investment.

Chart of the Month September 2022

September’s Chart of the Month: ‘Watching’ accounts for the largest share (37%) of media usage

This month’s Chart of the Month uses TouchPoints to break down the UK’s media usage into its different general forms, namely watching, listening, reading, gaming, and communicating.