TV Planning Awards 2026 shortlist revealed

We are thrilled to announce the shortlist for the Thinkbox TV Planning Awards 2026.

These awards, in conjunction with Campaign, are designed to celebrate fantastically effective uses of TV and to recognise the extremely talented people behind them.

The winners will be announced at a live awards ceremony hosted at The Brewery on Wednesday 8^th July.

Best TV newcomer

• Republic of Media for Powersheds
• Starcom for Primark
• Wavemaker, WPP Media for JAECOO

Best small budget use of TV

• Guerillascope for March Muses
• HUB for Jorvik Tricycles
• MG OMD for Halfords

Best use of sponsorship

• EssenceMediacom North, WPP Media for Pentland
• EssenceMediacom, WPP Media for Tesco
• OMD UK for British Gas
• Wavemaker, WPP Media for Morrisons

Best use of content

• Havas Media & Havas Play for EDF
• OMD UK for Lidl GB
• Wavemaker, WPP Media for Jet2

Best use of addressability

• Broadlab for Scottish Widows
• iProspect for Center Parcs
• iProspect for Saga
• Starcom for PerfectDraft

Best TV ad planning

• Alchemy Media for Jason’s Sourdough
• EssenceMediacom North, WPP Media for Tetley Tea
• Hearts & Science for Euromillions
• JAA for Cats Protection

Best ongoing effectiveness

• Goodstuff & Lucky Generals for Yorkshire Tea
• Havas Media for Domino’s
• Hearts & Science for Go.Compare

Young TV Planner of the Year

• Ed Hughes, Starcom
• Georgia Holmes, The Specialist Works
• Jack Bottomley, Wavemaker, WPP Media
• Katie Noble, T&P, WPP Media

TV Planning Independent Agency of the Year

• Guerillascope
• Republic of Media
• The Specialist Works

TV Planning Network Agency of the Year

• MG OMD
• OMD
• Starcom
• WPP Media