Thinkbox
From sizzling ‘Newcomers’ to the scorching ‘Grand Prix’ winners, the weather wasn’t the only thing to bring the heat at this year’s TV Planning Awards. The UK ad industry was in full attendance at The Brewery to bask in the best of British TV planning.
December19 were awarded the coveted 'Grand Prix' award for their ongoing and remarkably effective work with accounting software provider Xero. MG OMD won this year's ‘Network Agency of the Year'; the7stars were awarded the inaugural ‘Independent Agency of the Year’; and Joe Box from Hearts & Science became the newest 'Young TV Planner of the Year'.
Click through the carousel above to watch all of the finalists’ films.
Here’s the full awards breakdown:
Grand Prix
December19 for Xero
Best ongoing use of TV
December19 for Xero
Highly commended:
OMD for Lidl
Also shortlisted:
the7stars for Cunard
Best TV ad planning
PHD for Andrex
Highly commended:
EssenceMediacom for Tesco
Also shortlisted:
OMD for Barclays
OMD for McDonald’s
OMD for Pepsi
Best use of content
Hearts & Science and DRUM for The National Lottery
Highly commended:
MG OMD for Waitrose
Also shortlisted:
JAA Media for RSPCA
Mindshare for Vinted
Best use of sponsorship
MG OMD for Specsavers
Also shortlisted:
Mindshare for St. James’s Place
Wavemaker for Rightmove
Best small budget use of TV
Alchemy Media for Primula
Also shortlisted:
Republic of Media for FSCS
Starcom for Karcher
Best TV newcomer
MG OMD for Optimum Nutrition
Also shortlisted:
Craft Media London and The Specialist Works for Ruggable
GroupM OpenConnect for EE Game Store
Special prizes
Young TV Planner of the Year
Joe Box for Hearts & Science
Also shortlisted:
Adele Astley-Weir from CNS Media
Amitesh Das from EssenceMediacom
Anthony Davis from Wavemaker
Lauren Conaty from Republic of Media
Molly Brown from UM London
Talitha Marden from UM London
TV Planning Independent Agency of the Year
the7stars
TV Planning Network Agency of the Year
MG OMD
A huge well done to all of the shortlisted entries. Click through the carousel above to watch all of the finalists’ final.