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TV Planning Awards 2024: WINNERS

TV Planning Awards 2024: WINNERS

Posted on: July 10, 2024
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The weather may not have screamed 'summer' but we sure made the most of it when the sun came out as we celebrated the best of TV planning at ONE Marylebone.

the7stars were awarded the coveted 'Grand Prix' award for their seamless collaboration with People's Postcode Lottery; Wavemaker UK took home this year's 'TV Planning Agency of the Year'; MG OMD received a special award for their standout idea with Age UK, and Sophie Gildert from EssenceMediacom UK rose to the top becoming 'Young TV Planner of the Year'.
Other winners included PHD, Wavemaker North & IMA, Yonder Media and Essencemediacom UK.

Click through the carousel above to watch all of the finalists' films.

Here’s the full awards breakdown:

Grand Prix

the7stars for People’s Postcode Lottery

Best use of sponsorship

Wavemaker North and IMA for Jet2holidays

Also shortlisted:

Hearts & Science for Jaguar Land Rover

the7stars for JD Williams

Best use of content

PHD for Audi

Also shortlisted:

EssenceMediacom UK for Benenden

MG OMD for Age UK

Best small budget use of TV

Yonder Media for Alzheimer’s Research UK

Highly commended:

Hearts & Science for Cialis

Also shortlisted:

Republic of Media for ScotRail

Best TV ad planning

the7stars for People’s Postcode Lottery

Also shortlisted:

OMD UK for Lidl

Republic of Media for bet365

Havas Media UK for More Than

Best ongoing use of TV

EssenceMediacom UK for Hillarys

Highly commended:

OMD UK for Walkers

Also shortlisted:

MG OMD for Motorway

MG OMD and Wavemaker for Department for Education

Best TV newcomer

Wavemaker UK for Back Market

Also shortlisted:

Total Media for AJ Bell

Republic of Media and Mr President for The Woodsman Whisky

Young TV Planner of the Year

Sophie Gildert for EssenceMediacom UK

Also shortlisted:

Alex Onslow for OMD UK

Claire Hicks for EssenceMediacom UK

Daniel Trout for Wavemaker UK

Ilaria Gallo for Starcom

Jamie Smith for EssenceMediacom UK

Special prizes

Best standout idea

MG OMD for Age UK

TV Planning Agency of the Year

Wavemaker UK

A huge well done to all of the shortlisted entries. Click through the carousel above to watch all of the finalists’ final.

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