Thinkbox testThinkbox
TV sponsorships: Autos

TV sponsorships: Autos

Posted on: September 1, 2023
Share

Car brands have long recognised the power of TV sponsorships as a way to connect with their target audience. From adrenaline-pumping live sports events to high drama, comedy, and entertainment, sponsorships not only provide visibility for brands but also help to convey a sense of aspiration, as viewers often associate the featured cars with the fun, adventurous or luxury content they surround.

With opportunities to sponsor specific channels, programmes, segments or strands - sponsorship is a great way to speed ahead in a competitive market.

Ads in the Gallery

  • BMW: Sky Arts
  • Renault: Sky Sports Premier League
  • Polestar: 9pm Film on 4
  • Cupra: Mystery Drama on ITV
  • Isuzu: Extreme Adventures on Discovery
  • Volvo: Sky Atlantic
  • Hyundai: Films on 4
  • Citroën: Primetime on Dave
  • Jaguar: Sky Documentaries
  • Mini: Adventures on 4

Subscribe today to receive the latest news in your inbox

We ask for your details so we can send you things we think you'll find most relevant and useful. We will never sell your data and we promise to keep your details safe and secure.