Why TV?

Fame is important in advertising and nothing creates fame like TV

TV can be perceived as pricey, but it’s incredibly good value – almost half the price of YouTube, for example

TV is held to the highest standards – and viewers know it and trust it

TV advertising starts working immediately and carries on delivering for years into the future

TV is for everyone: every advertiser, every marketing budget, every audience, and every need

TV has wide effects and consistently makes other elements of advertising campaigns work harder

TV is one of the greatest storytelling platforms civilisation has invented

TV’s constant evolution means it has more to offer advertisers than ever before

Whether in the short term or the long, TV advertising delivers the most profit at the greatest cost-efficiency and for the lowest risk

In the crowded online world, reaching out to new customers is vital. Find out why TV is important for ecommerce.