Why TV?
Discover why TV advertising is so brilliant at creating success for brands, both overnight and over the long-term
Brilliant value
TV can be perceived as pricey, but it’s incredibly good value – almost half the price of YouTube, for example
Instant Impact
TV advertising starts working immediately and carries on delivering for years into the future
It’s for everyone
TV is for everyone: every advertiser, every marketing budget, every audience, and every need
Energises other media
TV has wide effects and consistently makes other elements of advertising campaigns work harder
Supreme storytelling
TV is one of the greatest storytelling platforms civilisation has invented
Advanced tech and data capabilities
TV’s constant evolution means it has more to offer advertisers than ever before
More effective than ever
Whether in the short term or the long, TV advertising delivers the most profit at the greatest cost-efficiency and for the lowest risk
ecommerce’s shop window
In the crowded online world, reaching out to new customers is vital. Find out why TV is important for ecommerce.