Thinkbox’s research studies from 2022 all bundled up into one digestible pdf. Download it for free here.

TV advertising’s effectiveness globally remains unchallenged. To give you a glimpse of this, we’ve put together an interactive map with facts on the power of TV and TV advertising from around the world.

In recent times, the dubious research faucet has been sponsored by YouTube. It has been leaking all over the industry...

New research by Twitter and Thinkbox has revealed how and why the UK is increasingly using Twitter while watching TV.

‘The TV Playbook for online businesses’ is a study by business economists Magic Numbers that has uncovered vital principles and insights that offer online businesses guidance on when and why to use TV.

Matt Hill, the current Head of Planning and Insight at Channel 5, will be joining the Thinkbox team as Research and Planning Director.

Thinkbox launches cross-media optimisation tool, powered by Gain Theory, MediaCom and Wavemaker

It’s 1987, a hurricane has torn apart southern England, nobody is putting Baby anywhere near the corner in new release Dirty Dancing, and Alex Ferguson has been at Manchester United for a year.

No single variable should be used as the basis for deciding on advertising investment, says Matt Hill