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Beyond the TV set: device viewing

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The increasing penetration of devices such as tablets and smartphones has meant that we have more opportunity to watch TV whenever and wherever we want. TV is expanding beyond the living room and into new areas from the bedroom to the loo in the home and to many places outside the home.

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Relevant search terms: VOD, AV, video, online video, BVOD, on demand, device



 

Chart-of-the-Month-December-2021

December’s Chart of the Month: An ongoing and increased investment in TV through COVID

Our chart of the month looks at the ongoing and increased investment in TV despite the pressures caused by the pandemic

Monthly-TV-Report-October-2021

Monthly TV Viewing Report: October 2021

In October, adults watched an average of 2 hours of commercial linear TV each day. October saw the launch of the new detective drama The Long Call on ITV, and electric vehicle subscription service Onto launched their debut TV ad.

TV-Cover-Curves

TV Cover Curves

This collection of slides provides the cover guides across key audiences; 16-34, ABC1 Ads and HP+Ch. Download the charts to learn more.