Top ads report

week 17, April 26 - May 02

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Itv competitions portal 41,548
2 The sun newspaper 32,312
3 Itv hub plus 15,667
4 Ary digital tv 11,013
5 Geo tv 8,522
6 Lbc radio 6,141
7 Stv competition 5,601
8 4,984
9 Star tv 4,846
10 Msm asia tv 4,505
11 Fox fx channel ncis 4,423
12 Global radio player 3,412
13 Stv growth fund 3,099
14 Stv player 1,794
15 Asia tv 1,603
16 Byline total tarot collection 962
17 Boom radio 729
18 B4u network 680
19 Talking pictures tv 543
20 Viacom18 510
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