Top ads report

week 17, April 26 - May 02

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Ccs coronavirus 185,606
2 Justeat.co.uk 165,901
3 Vinted.com secondhand clothing 143,046
4 Dfs furniture 135,518
5 Ebay online trading 116,340
6 Oakfurnitureland.co.uk 112,417
7 Peloton home exercise bike 105,596
8 Dsg currys & pc world stores 105,228
9 Moonpig.com 102,054
10 Peugeot cars 100,241
11 Deliveroo takeaway delivery 97,033
12 Gousto 96,728
13 Wickes diy store 94,695
14 Webuyanycar.com 94,035
15 Sky q 93,936
16 Nuffield health 93,524
17 Gocompare.com 93,213
18 Zoopla.co.uk 92,708
19 Comparethemarket.com autosergei 92,626
20 Asda stores 89,435
21 Renault zoe 87,887
22 Aviva insurance 85,647
23 Amazon.co.uk 82,221
24 Confused.com 81,174
25 Taylors coffee 80,008
26 Smart energy smart meters 79,116
27 Scs furniture & carpets 78,115
28 Pernod ricard beefeater gin 76,432
29 Halifax bank 75,311
30 Uswitch.com 74,141
31 Camelot euromillions 73,071
32 Mercedes benz online showroom 72,055
33 O2 sim only 70,719
34 Lenor fabric softener 68,819
35 Kfc chicken 68,566
36 Co op supermarket 67,422
37 Aldi supermarkets 66,680
38 Cinch.co.uk 66,062
39 Spire healthcare 65,165
40 Cazoo used cars 64,750
41 Ben & jerrys ice cream 63,937
42 Booking.com 63,829
43 Clearscore.com credit rating 63,010
44 Boomin.com estate agents 62,841
45 Premier inn hotels 62,231
46 Vodafone 62,046
47 Emma mattress 61,710
48 E on energy 61,230
49 Ccs nhs cancer 60,783
50 Sainsburys tu clothing 59,793
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