Top ads report

week 20, May 15 - 21

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Lynx epic fresh 188,746
2 Marks & spencer 143,524
3 Deliveroo takeaway delivery 132,911
4 Argos deals 102,957
5 Expedia.co.uk 101,664
6 Slimfast slimming drink 100,879
7 Gala bingo drtv 98,177
8 Comparethemarket.com 96,074
9 Royal caribbean cruises 94,999
10 Amazon.co.uk 86,758
11 Oakfurnitureland.co.uk 85,652
12 Ben & jerrys ice cream 81,220
13 Tesco food love stories 80,246
14 Trivago.co.uk hotel price comparisi 78,236
15 Kia ev6 77,934
16 Renault dacia sandero 76,205
17 Dove anti perspirant deodorant 73,731
18 Mg motors 73,024
19 Webuyanycar.com 72,478
20 Disneyland paris 72,053
21 Etsy.com online shopping 69,615
22 Airbnb travel accomodation 69,009
23 P&o cruises 68,662
24 Finish dishwasher cleaner 67,642
25 Vodafone broadband 67,450
26 Virgin atlantic airlines 67,166
27 Dove men plus care 66,347
28 Macmillan cancer relief 65,624
29 Getyourguide.com 65,366
30 Comfort fabric softener 65,303
31 Cinch.co.uk 64,913
32 Bt deals 64,341
33 Dove derma spa gradual tan 64,022
34 Revolut banking app 63,601
35 Sure for women deodorant 61,366
36 Postcode lottery 60,976
37 Land rover 60,297
38 Lidl plus app 59,904
39 Motorway.co.uk 59,720
40 Cif power & shine 59,341
41 Volkswagen seat cupra formentor 59,284
42 Hutchison 3g mobile network 57,998
43 Birra moretti lager 57,991
44 Camelot national lottery good cause 57,551
45 Persil bio capsules 56,884
46 Smart energy smart meters 56,847
47 Sensodyne toothpaste 56,428
48 Freemans.com online store 55,963
49 Hotels.com 54,626
50 British heart foundation 53,932
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