Top ads report

week 41, October 05 - 11

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Comparethemarket.com autosergei 166,878
2 Justeat.co.uk 158,613
3 Amazon music 149,495
4 Tesco value 133,400
5 Hellofresh.co.uk 130,159
6 Sainsburys tu clothing 123,142
7 Scs furniture & carpets 121,812
8 British gas home care 119,489
9 Expedia.co.uk 111,745
10 Kfc double down 109,795
11 Weight watchers drtv 106,276
12 B&q value 105,714
13 Nationwide building society 100,267
14 Virgin media broadband 89,199
15 Samsung galaxy s20 89,000
16 Scottish widows 88,751
17 Lloyds bank 88,383
18 Lynx africa body spray 87,043
19 Morrisons supermarket 84,654
20 Mercedes benz approved used cars 84,060
21 Sky mobile 83,327
22 Pot noodle 82,769
23 Mcdonalds restaurant 82,577
24 Innocent super smoothies 81,631
25 Sainsburys supermarket 80,290
26 Muller corners 79,753
27 Ee apple iphone 79,316
28 Dyson v11 cordless vacuum 79,118
29 Kfc wow box meal 78,929
30 Uswitch.com 78,618
31 Lucozade energy drink 77,710
32 Shpock app 76,957
33 Asda stores 76,217
34 Uber eats 75,536
35 Domestos bleach 75,090
36 Wren kitchens 74,985
37 Furniture village 74,807
38 Samsung galaxy z fold2 5g 74,148
39 Pukka tea 73,085
40 Volvo xc60 72,117
41 Magnum ice cream 71,946
42 Halifax bank 71,147
43 Duracell batteries 70,776
44 Barclaycard entertainment 70,327
45 Peloton home exercise bike 70,019
46 Godaddy.com domain registrar 69,897
47 Postcode lottery 69,555
48 Studio.co.uk online retail 69,506
49 Edf energy 68,885
50 Lifebuoy soap 67,560
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