TV Planning Awards 2025 shortlist revealed

We are thrilled to announce our shortlist for the Thinkbox TV Planning Awards 2025.

These awards, in conjunction with Campaign, are designed to celebrate fantastically effective uses of TV and to recognise the extremely talented people behind them.

The winners will be announced at a live awards ceremony hosted at The Brewery on Thursday 10^th July.

Best use of sponsorship

• Mindshare for St. James's Place
• MG OMD for Specsavers
• Wavemaker for Rightmove

Best use of content

• Hearts & Science and DRUM for The National Lottery
• JAA Media for RSPCA
• Mindshare for Vinted
• MG OMD for Waitrose

Best small budget use of TV

• Alchemy Media for Primula
• Republic of Media for FSCS
• Starcom for Kärcher

Best ongoing use of TV

• December19 for Xero
• OMD for Lidl
• the7stars for Cunard

Best TV newcomer

• Craft Media London and The Specialist Works for Ruggable
• GroupM OpenConnect for EE Game Store
• MG OMD for Optimum Nutrition

Best TV ad planning

• EssenceMediacom for Tesco
• OMD for Barclays
• OMD for McDonald's
• OMD for PepsiCo
• PHD for Andrex

Young TV Planner of the Year

• Adele Astley-Weir, CNS Media
• Amitesh Das, EssenceMediacom
• Anthony Davis, Wavemaker
• Joe Box, Hearts & Science
• Lauren Conaty, Republic of Media
• Molly Brown, UM London
• Talitha Marden, UM London

TV Planning Network Agency of the Year

• Hearts & Science
• MG OMD
• OMD
• Starcom

TV Planning Independent Agency of the Year

• December19
• JAA Media
• Republic of Media
• the7stars

To view who will be judging the shortlisted entries, please click here.

Click here to view summaries of each of the shortlisted campaign entries.