TV unites on World Television Day
With 3.4 billion people tuning in for the World Cup this year, it’s clear that TV has a unique power to entertain and unite scores of people around the world.
Figures gathered from over 24 countries by The Global TV Group in the second edition of its Global TV Deck highlight TV’s resilience and effectiveness as an advertising medium.
For more information on World TV Day, visit www.worldtelevisionday.tv.