Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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Elizabeth Shaw hit the sweet spot on TV
How going on TV generated a massive increase in sales and consideration for the launch of a new biscuit range
John Lewis and Elton John entertain viewers at Christmas
Learn how John Lewis sustain their position as Britain’s favourite Christmas advertiser
Beauty & Brains: supercharging the Audi premium
Watch the story of Audi’s IPA Grand Prix award winning ‘beautiful cars with amazing brains’ campaign, a new chapter in their Vorsprung durch Technik journey.
Suzuki get full marks by funding All Star Driving School
This is the story of how an engaging ad funded programme, along with product placement, allowed Suzuki to launch their new car aimed at young women
Bookbeat campaign makes noise by using TV
Bookbeat used TV for the first time to drive awareness and consideration for the audible book service
The Churchill Lollipopper campaign
How Churchill improved CPAs and helped to keep children safe at the same time
Sensimar and First Dates - a match made in heaven
A sponsorship with First Dates was the perfect platform with which to promote TUI’s new “couples” offering - Sensimar
Taylors of Harrogate since 1886
How a pig farmer was transformed into a coffee farmer and brought home the beans for Taylors
Age UK tackled the issue of loneliness
This case study tells the story of how Age UK used the Power of One x the Power of Many to end loneliness for older people