Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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Suzuki get full marks by funding All Star Driving School
This is the story of how an engaging ad funded programme, along with product placement, allowed Suzuki to launch their new car aimed at young women
Bookbeat campaign makes noise by using TV
Bookbeat used TV for the first time to drive awareness and consideration for the audible book service
The Churchill Lollipopper campaign
How Churchill improved CPAs and helped to keep children safe at the same time
Sensimar and First Dates - a match made in heaven
A sponsorship with First Dates was the perfect platform with which to promote TUI’s new “couples” offering - Sensimar
Taylors of Harrogate since 1886
How a pig farmer was transformed into a coffee farmer and brought home the beans for Taylors
Age UK tackled the issue of loneliness
This case study tells the story of how Age UK used the Power of One x the Power of Many to end loneliness for older people
John Lewis innovate with on demand advertising
Pushing the boundaries of broadcaster VoD, they partnered with Sky to create exclusive on demand access to the much anticipated Christmas ad.
Readly leverages TV to reach digital magazine subscribers
How Readly partnered with Channel 4 to try TV for the first time and saw an 84% increase in magazine reads.
Habitat use TV for the first time
How collaboration, insight, research and brilliant programming brought a famous brand back into the homes across the country.