Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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How PrettyLittleThing became a PrettyBigThing
This is the story of PrettyLittleThing’s explosive growth from 2014 to 2018
This is not just any sponsorship, this is an M&S Food sponsorship
How Mindshare and ITV amplified the M&S sponsorship of Britain’s Got Talent to deliver outstanding results
Get Minted with Vinted!
How a young pretender on the scene turned into a major fashion marketplace player in less than the year
John Lewis and Elton John entertain viewers at Christmas
Learn how John Lewis sustain their position as Britain’s favourite Christmas advertiser
Nailing DIY with Wickes
How a perfectly matched long-term sponsorship, combined with branded content and an innovative spot campaign helped break short-term sales records as well as drive improvements in long-term brand health
Specsavers’ quest to improve eye health
Specsavers innovated through a contextual TV campaign to raise awareness about eye health
soak.com becomes a top destination for bathrooms
How a bold mindset and clever collaboration led to success for soak.com
How MediaCom's TV ad innovations sold £1bn worth of DFS sofas
Hear from the brand and its agency in the film below on how six years of TV ad innovations sold £1bn worth of sofas.
The secret to McDonald’s continued success
How does McDonald's continue to stand the test of time