Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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Mini Babybel Saves Snack Time
How Mini Babybel saved snack time to become the UK’s number one cheese snack brand
Elizabeth Shaw hit the sweet spot on TV
How going on TV generated a massive increase in sales and consideration for the launch of a new biscuit range
Pukka Pies packs a punch with clever use of TV
Pukka Pies harnessed the power of TV to put more pies on more plates
Camden Hells: The power of media to scale
How a brand used TV for the first time to drive awareness and brand love
‘Waking the sleep shoppers’: A proper effective campaign for Yorkshire Tea
Learn how Yorkshire Tea won a Silver at the IPA Effectiveness Awards by using a great creative execution and the wide reach of TV.
‘Made of More’: Guinness increases global effectiveness
Guinness delivered strong returns and increased their efficiency on their ROI with their long term strategy
Taylors of Harrogate since 1886
How a pig farmer was transformed into a coffee farmer and brought home the beans for Taylors
McCafe Moments
This film tells the story of how content was used creatively and contextually in key programmes resulting in giving McCafe a caffeine boost.
Budweiser Dream Goal
This film tells the story of a dream collaboration between advertiser, agencies and broadcaster, that became one of Budweiser’s most successful campaigns ever.