Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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Domino's - The Journey to Greatness
This case study shows how a change in approach reaped rewards for Domino’s.
Gumtree stars in the Big Brother house
How a fully integrated programme partnership drove consideration, recommendation as well as incremental users to Gumtree.
Budweiser Dream Goal
This film tells the story of a dream collaboration between advertiser, agencies and broadcaster, that became one of Budweiser’s most successful campaigns ever.
Pets at Home: People purr over pawesome pets
In this film, Carat Manchester and Pets at Home brought together the power of TV and social by putting the consumer, and their pets, at the heart of the campaign driving impressive results.
Specsavers – best ongoing use of TV
This case study tells the story of how Manning Gottlieb OMD drove fame for Specsavers and their brand using an evolutionary media strategy
Should’ve gone to Specsavers
Watch this film from an IPA winner with a far-sighted view of advertising’s role in building a business over 30.
Morrisons show their talent
Morrisons partnered with ITV’s biggest shows to bring the brand to life and showcase the talent of their market specialists to a broad family audience.
Putting the play back into PlayStation
Manning Gottlieb OMD’s Grand Prix-winning campaign used TV to make Sony’s PlayStation a front runner in the games console market.