Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
- Campaign Type
- Target Audience
How new-to-TV advertiser, The Coconut Collab, used (all forms of) TV to start building the brand in an increasingly competitive category
Learn how Aldi won an IPA Bronze Effectiveness Award by using humourous campaigns to turn their negatives into positives.
How agencies, broadcasters and advertisers united to promote shopping responsibly rather than panic buying
How an emotional campaign targeting shared viewing occasions helped viewers to understand the many roles of the Royal British Legion