Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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Nationwide & Channel 4: #TogetherAgainstHate
How a low budget campaign with a big message harnessed the power of prime-time TV to shine a spotlight on the topic of online abuse
Fred. Olsen – Cruising up the awareness rankings
Through TV sponsorship, Total Media helped Fred. Olsen achieve a significant increase in sales which, in turn, successfully preventing their Scottish port from closing.
This is not just any sponsorship, this is an M&S Food sponsorship
How Mindshare and ITV amplified the M&S sponsorship of Britain’s Got Talent to deliver outstanding results
Get Minted with Vinted!
How a young pretender on the scene turned into a major fashion marketplace player in less than the year
Mini Babybel Saves Snack Time
How Mini Babybel saved snack time to become the UK’s number one cheese snack brand
Elizabeth Shaw hit the sweet spot on TV
How going on TV generated a massive increase in sales and consideration for the launch of a new biscuit range
Pension Wise create a compelling piece of TV content
Using best friends David Baddiel and Frank Skinner, Pension Wise were able to get people talking about their pension needs
MHA Auchlochan Garden Village tries TV for the first time
This case study shows how an innovative advertiser with limited budgets reaped their rewards with a highly successful TV test
John Lewis and Elton John entertain viewers at Christmas
Learn how John Lewis sustain their position as Britain’s favourite Christmas advertiser