Top ads report

week 40, September 30 - October 06

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Bmw 1 series 68,513
2 Ford focus active crossover 58,252
3 Vauxhall grandland x 55,760
4 Ford transit 52,123
5 Volvo xc40 49,736
6 Kia xceed 48,942
7 Hankook tyres 44,690
8 Sixt car rental 40,009
9 Mercedes benz approved used cars 37,005
10 Peugeot suv 36,811
11 Toyota lexus ux 36,100
12 Heycar.co.uk used cars 34,508
13 Volkswagen audi suv 33,854
14 Renault dacia 33,341
15 Mercedes c class 32,318
16 Volkswagen tiguan 25,398
17 Bmw mini 22,157
18 Hyundai kona 19,950
19 Toyota ch r 19,932
20 Cargurus used cars 15,401
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