Advertising case studies
An ever-expanding library of inspiring TV advertising case studies.
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BrewDog uses TV to claim an unfair share of attention
The story of how BrewDog used TV for the first time to tap into mainstream culture and deliver an unfair share of attention.
London Advertising stands out from the crowd
How an agency practiced what the industry preaches and advertised itself during a downturn
Boost didn’t miss a beat with their MTV partnership
Learn how Boost’s MTV partnership helped to bolster their position in the energy drink sector
La Famiglia Rana - the pasta experts
How Italy’s ‘King of Tortellini’ won the hearts of UK Northerners with a regional TV campaign
Shackleton Whisky: chasing the big adventure
How Shackleton achieved ambitious targets and a new positioning with a well aligned partnership
Nationwide & Channel 4: #TogetherAgainstHate
How a low budget campaign with a big message harnessed the power of prime-time TV to shine a spotlight on the topic of online abuse
Fred. Olsen – Cruising up the awareness rankings
Through TV sponsorship, Total Media helped Fred. Olsen achieve a significant increase in sales which, in turn, successfully preventing their Scottish port from closing.
Elizabeth Shaw hit the sweet spot on TV
How going on TV generated a massive increase in sales and consideration for the launch of a new biscuit range