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Guidance for the types of decisions that need to be made and what the principle factors are that need to be considered when advertising on TV
Everything you need to know to work out the cost of your airtime and how many Television Ratings you can afford to buy.
This section looks at how TV is traded, what impacts the overall price and some other considerations that will influence the cost of your TV advertising
Learn about the length of ads, how to buy airtime, the best positions of your ad in a break, and how to make sure your ad is cleared for TV
Dispel the myths of producing a TV ad and learn the tips and tricks of great TV advertising on smaller budgets.
How TV advertising is traded in the UK, plus an overview of some of the parameters that can go into the making of a deal.
TV offers various ways for you to target your preferred audience. Learn about the options through linear TV, BVOD and more
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