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Multi-screening

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Audiences are viewing whilst surfing, tweeting, typing, chatting…and all sorts of things via another screen. But is this disruptive to the viewing experience? And how often are people actually doing this?

Take a look at these slides to learn a bit more about multi-screeners and what they do in the ad breaks.

Relevant search terms: second screening, dual screening, device, mobile

 

Monthly-TV-Report-August-2019

Monthly TV Viewing Report: August 2019

In August adults watched an average of 2 hours, 10 minutes of commercial linear TV each day, The Champions of Britain’s Got Talent returned, and we asked why coffee bags hadn’t been thought of before

Chart-of-the-month-Sept-2019

September's Chart of the Month

TV is a key channel for delivering both immediate & sustained effects and can start delivering results from week one.

The Great British Switch Off

The Great British Switch Off

We wanted to find out how important TV is on our lives. Watch this film and see what happened when we challenged households to live without TV.