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Google Trends and TV Exposures: Online Born Businesses

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TV serves as a great platform to create awareness and demand. Google Trends data can help us understand the impact that linear TV has on different businesses by looking at the change in volume of people using Google to search for brands as well as their TV campaigns.

This collection of slides correlate TV exposures with relative Google search volume for a variety of online born businesses. Download the presentation to learn more.



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