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TV drives emotion and fame

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Creating an emotional response is incredibly effective in advertising. Against the important, hard business success metrics of sales and profit, campaigns with emotion and fame outperform more rational/information led approaches across the board.

And it is TV ads that evoke emotion more than ads in any other media; they make us laugh, cry or feel emotional. (Just take a look at some of our Ad Galleries and see for yourself)

Relevant search terms: TV, emotion, fame, creative ad effectiveness, advertising emotion




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