Discover the power of TV advertising
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We all think that we know the habits of the nation, but this tends to be based on our own experiences and opinions rather than facts. Replace myth with facts with ‘TV Nation’.
Download the slides and take a look at the results.
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Thinkbox’s on-going 'TV Nation' project, tracks attitudes towards different forms of advertising. Our most recent iteration paired ‘TV Nation’ with ‘Ad Nation’, a survey comparing people working in the advertising industry with the general public. It paints an interesting picture.
Advertisers can be confident that TV is a powerful driver of business growth
In August adults watched an average of 2 hours, 10 minutes of commercial linear TV each day, The Champions of Britain’s Got Talent returned, and we asked why coffee bags hadn’t been thought of before
We wanted to find out how important TV is on our lives. Watch this film and see what happened when we challenged households to live without TV.