Discover the power of TV advertising
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Thinkbox commissioned both House 51 and YouGov to conduct an innovative and groundbreaking study, exploring all aspects of TV sponsorship from how it works on the brain to how those effects translate into results for different kinds of partnerships.
Download the key charts here.
An innovative and ground breaking study undertaken by House 51 and YouGov, exploring all of the aspects of TV sponsorship from how it works on the brain to how those effects translate into results.
In April, adults watched an average of 1 hour 54 minutes of commercial linear TV each day. April saw the launch of the final season of Derry Girls on Channel 4, and Utilita Energy launched their first-ever TV advert.
All the charts from A Year in TV 2021 in one convenient deck
This month’s Chart of the Month shows that people in the UK spent an average of 4 hours, 11 minutes a day viewing content during January-March this year.