The winners: TV Planning Awards 2020

As with most events in 2020, this year we took the ceremony online producing a one-off live broadcast to reveal the winners. It was Mediahub who was crowned champion of champions, being awarded the Grand Prix for their fantastic planning on the NHS England campaign. Other winners include: Arena Media, Craft Media & Goodstuff, MG OMD & Wavemaker, MediaCom, OMD, Once Upon a Time Media, PHD Manchester & DRUM and Total Media who all rose to the top in their chosen categories. Here’s the full awards breakdown:

Grand Prix

Mediahub for NHS England

Best use of sponsorship

MediaCom UK for Hillarys

Also shortlisted

  • Republic of Media for Whyte & Mackay - Shackleton Whisky
  • the7stars for Foxy Bingo

Best use of content

PHD Manchester & DRUM for Timberland

Highly Commended

  • MediaCom UK for Lloyds Bank

Also shortlisted

  • Manning Gottlieb OMD for John Lewis & Partners and Waitrose & Partners
  • MediaCom UK for Tesco

Best small budget use of TV

Total Media for La Famiglia Rana

Also Shortlisted

  • december19 for allplants
  • Republic of Media for Scottish Government

Best integrated campaign

Mediahub for NHS England

Highly Commended

  • Manning Gottlieb OMD, Wavemaker & OmniGOV for Public Health England

Also shortlisted

  • m/SIX & VCCP for Tango
  • OMD UK for McDonald's

Best use of ongoing TV

Once Upon A Time Media for Greater Anglia

Highly Commended

  • OMD UK for easyJet

Also Shortlisted

  • Arena Media for Domino's
  • UM Manchester for Aldi

Best TV newcomer

Craft Media & Goodstuff for BrewDog

Also Shortlisted

  • PHD Manchester & AMV BBDO for The Stroke Association
  • PitPat & UKTV Ventures for PitPat

Young TV Planner of the Year

Charlotte Knope - Running Total

Also Shortlisted

  • Aimee Sheehan - Wavemaker UK
  • Gabriella Michalski - Manning Gottlieb OMD
  • George Viner - MediaCom UK
  • Ian Daly - the7stars
  • Jamie Callaghan - OMD UK

Special Prizes

Best collaboration

MediaCom UK for Tesco

Advanced TV planning

Arena Media for Domino’s

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