giffgaff finds its voice on TV


How sponsorship of The Big Bang Theory on E4 and The Voice on ITV helped giffgaff reach large audiences and used idents and programming relevant to their audience. With Tom Rainsford, Brand Director, giffgaff.

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Audience profiles

Headline facts and figures for the key TV buying audiences, from their universe size to the average number of ads they view per day.


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Planning TV on a shoestring

From concentrating your efforts to optimised spots lengths, here’s some advice on how to approach your TV planning on a challenging budget.