The best ads from Super Bowl 2021

This weekend all eyes were on the Super Bowl LV as the Kansas City Chiefs were beaten by the Tampa Bay Buccaneers on their home turf and The Weeknd provided an entertaining and upbeat halftime show.

However, our heads naturally turned to the variety of advertising that also took centre stage in the US’s biggest advertising moment with a 30 second sport reportedly costing $5.5 million.

Despite the ongoing restrictions, this year’s ads have not disappointed with their creativity and entertainment value. From singing legend Dolly Parton, to celebrity couple Ashton Kutcher and Mila Kunis, a very flat Matthew McConaughey and a particularly angry Will Ferrell, famous faces have brought laughter and enjoyment to the spots.

Ads featured in this gallery:

  • Tide: The Jason Alexander Hoodie
  • Amazon: Alexa’s Body
  • Squarespace: 5 to 9 by Dolly Parton
  • Cheetos: It wasn’t me
  • Doritos 3D: Flat Matthew
  • Bud Light Seltzer Lemonade: Last Year’s Lemons
  • SamuelAdams: Horses
  • Pringles: 2021 Flavour Stacking Space Return
  • TurboTax: Spreading Tax Expertise Across the Land
  • GM: No Way Norway
  • Cadillac: ScissorHandsFree
  • M&M’S: Come Together
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These are the only awards to celebrate the UK’s world-beating TV ad creativity at regular way-points through the year. More here.