Animal magic ad gallery

As a nation of animal lovers, the combination of a great TV ad with a cute, intrepid or comedic creature is a powerful one. Some of these characters only make a brief 30 second appearance in the life of the advertiser, whilst others go on to become much-loved brand mascots in an association that lasts for years and years. 

To demonstrate, we thought you might like to see some great 'animal' TV ads – classic and new - where creatures of all shapes and sizes have entertained and engaged us on behalf of their advertisers. From acrobatic squirrels on impossible missions to forthright meerkats and nimble-footed bears, we hope you enjoy this selection of brilliant commercials.

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