Creativity through the client's eyes

Watch two great marketers, Ros King, Director of Marketing Communications, Lloyds Banking Group, and Josie Stevens, Campaign Manager for ‘This Girl Can’ for Sport England, who talked to Lindsey Clay at our ‘TV Creativity’ event on March 22nd.

They shared why they think creativity drives effectiveness in advertising and how powerful communication can be for brands that use TV as a vehicle to tell a story from the perspective of a client.

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