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Multi-screening

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Audiences are viewing whilst surfing, tweeting, typing, chatting…and all sorts of things via another screen. But is this disruptive to the viewing experience? And how often are people actually doing this?

Take a look at these slides to learn a bit more about multi-screeners and what they do in the ad breaks.

Relevant search terms: second screening, dual screening, device, mobile

 

Monthly-TV-Viewing-Report-June-2019

Monthly TV Viewing Report: June 2019

The latest figures from BARB show that the average adult watched 2 hours, 14 minutes of commercial linear TV each day in June 2019.

As-Seen-on-TV-nickable

As seen on TV research charts

The key research charts from Thinkbox’s 2019 study ‘As Seen on TV: supercharging your small businesses’

As Seen on TV: supercharging your small business

As Seen on TV: supercharging your small business

How can TV supercharge small businesses and what are the most effective strategies for profit and growth?