Top ads report

week 32, August 05 - 11

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Dfs furniture 134,679
2 Wren kitchens 93,174
3 Dulux easycare 90,941
4 Dreams beds 66,332
5 Sharps bedroom furniture 64,999
6 Eve sleep mattresses 60,195
7 44,753
8 Scs furniture & carpets 37,194
9 Emma mattress 31,525
10 16,261
11 Simba mattresses 15,796
12 Thomas sanderson blinds 13,296
13 Conservatory insulations 12,702
14 Tempur pressure mattress drtv 10,875
15 Conservatory blinds 9,747
16 Stannah stairlifts 6,769
17 Plumbs covers 5,458
18 Crocodile garage doors 5,384
19 Shades window blinds 4,923
20 Swoon editions furniture 4,556
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