Top ads report

week 32, August 05 - 11

Profile report Reach report Top ads report Top programmes report

Top 50 ads of the week, plus the top 10 ads by major brand category

Impacts: one impact is one person of the target audience seeing an ad.  These impacts are added up to give, in this case, the total number of impacts for an ad campaign.  A total of 10 impacts, for example, could be achieved in a number of ways: by ten people viewing a single commercial; by one person seeing the commercial ten times; by five people seeing the commercial twice and so on.

Impacts on this table are for “all individuals”

Rank Advert Impacts ('000)
1 Aldi supermarkets 199,255
2 Coca cola 176,913
3 Webuyanycar.com 140,002
4 Trivago.co.uk hotel price comparisi 138,927
5 Dfs furniture 134,679
6 Amazon.co.uk 134,110
7 Skechers sport shoes 133,713
8 Experian credit expert 131,283
9 Subway sandwich shop 130,828
10 Aviva insurance 127,274
11 Sky q 125,439
12 Lloyds bank 118,063
13 Halifax mortgages 113,873
14 Vodafone unlimited data plan 104,164
15 Virgin media broadband 103,321
16 Direct line insurance 102,628
17 Co op supermarket 101,316
18 Booking.com 100,436
19 Google chromebook 99,206
20 Peugeot suv 96,824
21 Comparethemarket.com meals 95,661
22 Kelloggs wk no added sugar grains g 94,383
23 Sky sports 93,406
24 Wren kitchens 93,174
25 Ikea catalogue 92,493
26 Ee samsung galaxy s10 91,517
27 Bt plus 91,168
28 Dulux easycare 90,941
29 Vauxhall crossland x 89,546
30 Colgate expert anti stain toothpast 89,543
31 Lidl big on quality 88,915
32 Cinch.co.uk 87,302
33 Energizer max plus alkaline batteri 86,569
34 Fiat 500 85,684
35 Alzheimers society 84,817
36 Viviscal hair growth supplements 84,749
37 Macmillan cancer coffee morning 84,608
38 E1 blinded by the light film 83,794
39 Purplebricks.com 82,332
40 Paramount dora the explorer film 79,811
41 Barclays mobile banking app 79,714
42 Hotels.com 77,844
43 Ccs royal navy 76,775
44 Bt plusnet 76,717
45 Fca ppi complaints 76,575
46 Vauxhall vivaro 76,417
47 Confused.com 75,949
48 Natwest bank 75,450
49 Lynx ice chill body spray & antiper 75,167
50 Holland & barrett 74,954
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