Reach report

week 1, January 02 - 08

The number of people TV can reach after one day and its cumulative growth right through to the end of the week.  Filter by audience.

The Reach data is based on the number of people in the UK who have watched at least 1 minute of TV during the identified time period.

The numbers are millions, whilst the percentages in maroon show what proportion of the of the UK population TV can reach in the time period indicated by the column headers.

All TV

Audience End of Day 1
('000)
End of Day 2
('000)
End of Day 3
('000)
End of Day 4
('000)
End of Day 5
('000)
End of Day 6
('000)
End of Day 7
('000)
Individuals78.3%46,47785.4%50,71088.7%52,67290.5%53,72991.7%54,46293.2%55,33394.0%55,795

Commercial TV

Audience End of Day 1
('000)
End of Day 2
('000)
End of Day 3
('000)
End of Day 4
('000)
End of Day 5
('000)
End of Day 6
('000)
End of Day 7
('000)
Individuals72.2%42,83681.1%48,12685.4%50,69587.8%52,13089.6%53,16491.3%54,20392.4%54,832
Adults75.0%37,78183.0%41,83387.1%43,86189.4%45,03290.8%45,75792.2%46,46893.1%46,897
ABC1 Adults72.3%19,89681.3%22,35985.7%23,58688.6%24,36490.2%24,79891.6%25,18392.4%25,423
Adults 16-3458.2%8,44170.4%10,20876.6%11,10380.2%11,62882.6%11,97885.2%12,34786.7%12,570
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