John Lewis TV ad collection

To celebrate John Lewis' commitment to producing wonderfully creative commercials that not only engage and entertain but have also helped to deliver outstanding business performance, we have created this ad gallery devoted to John Lewis ads. From the epic and emotional ‘Always a Woman’ to the poignant Christmas tales told in ‘Tribute to givers’, ‘The Long Wait’ and ’Bear and Hare’, via the beautifully shot, nostalgic ‘The Feeling’, we all have a favourite. So here’s to the nation’s favourite retailer and the creative brilliance of the TV ads they produce.

Buster the Boxer
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Man on the Moon
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Tiny Dancer
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Monty the Penguin

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Never Standing Still
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Bear and Hare
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Things Matter
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The Journey
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Always a Woman
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The Other Half
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The Long Wait
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