Thirty seconds to save advertising

Watch Stu Outhwaite – Noel, Chief Creative Officer and Co-Founder at Creature, as he shares his passion for the 30 second ad.

Stu spoke as part of our ‘Big Think 2018’ event, on 6^th June 2018, where he leapt on to his soapbox and explained why he believes half a minute really is the optimum time and called the industry to re-assess and be re-inspired by the 30 second spot.