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DTSTART:20120222T093000
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SUMMARY:Thinkbox event web-stream - “New to TV 2012: A guide to successful TV advertising ”
LOCATION:Watch it, live online: www.thinkbox.tv
DESCRIPTION:Your online EPG and streaming link\n\nBy logging on to www.thinkbox.tv/live, in the run up to the event, you’ll be able to have a look at the order of the day and perhaps, put a bit of time aside for those live streamed sessions that take your fancy. On the day, this link will also take you straight through to our web stream.\n\nAbout the event\n\nNew to TV 2012: A guide to successful TV advertising\n\nTV campaigns transform the fortunes of a brand. But getting started on TV can seem daunting if your brand has never advertised on TV before. This free, half day event is designed for anyone bringing a new brand to TV or returning a brand to TV after an absence. You’ll hear from industry experts about the processes involved in getting on TV and from other advertisers who have recently taken their own brands on to TV. Our speaker line-up includes Fred Pego, Head of Brand Propositions from Avios; Ross Farquhar, Brand Leader from 101 Agency; Justin Tindall, Executive Creative Director from Leo Burnett; Clare Belsten, Associate Director from Carat; Chris Goldson, Strategic Engagement Director from ITV; Danny Peace, Agency Lead from Channel 4 and Michael Haydon, Training Manager from Clearcast. If you can’t make it down to the Soho Hotel then you may want to join us online via our live web stream at some point during the morning and watch a session or two. It’s the next best thing to being there. 
PRIORITY:3
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