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The IPA Effectiveness Awards 2005 were jointly sponsored by Thinkbox and UTV. They were also supported by WARC – the official publishers of the case history material, Xtreme Information, Independent News and Media (Northern Ireland) and Campaign.
'The IPA is delighted to be partnering with Thinkbox…no one can deny the continuing power of television as evidenced by its share of spend in case histories, not only in its own right but as a multiplier which enhances the performance of other media.'
Hamish Pringle, IPA
See also
IPA Effectiveness Awards 2005
Thinkbox have sponsored the IPA Effectiveness Awards since 2005. Here you can find out how we came to be involved; browse case study extracts from the cream of 2005's crop, watch all the TV ads and find out who won which awards.