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Closer to Content 2012
This event focused on how advertisers are benefitting from getting closer to TV content and looked at the latest in product placement; branded content; multi-screening and gaming; competitions and promotions; on-demand TV; and, of course, TV sponsorship. If you weren’t able to come to come along or watch our live webcast of the event, then here you can catch up with what was said and shown, via our on-demand stream.