TV Ads of Christmas Past

Here are some memorable seasonal TV ads for you from “Christmas Past” to get the toes tapping and also to remind ourselves how brands use television to great effect at this time of year. Egg nog anyone?

Associated Content

  • TV Response: the new rules
    Thinkbox has launched a major new piece of research on how TV response works. The analysis looks at the impact of television on both immediate web response and other short-term response channels. As well as coming up with best practice advice on your TV creative and media planning, the speakers pointed to how to optimize your other media activity to capture the response that TV generates.
  • Very Merry Christmas for online shopping brand
    CASE STUDY: A high profile TV campaign featuring celebrities Holly Willoughby and Fearne Cotton helped new online fashion website Very to create impact in the cluttered Christmas market. TV was defined as the lead medium for the campaign, partly because Very needed to reach mass audiences quickly, but also because, from previous Littlewoods campaigns, it was known that TV was the channel that delivered the greatest levels of awareness, as well as providing credibility quickly. Here you can find out more about this eye-catching, integrated launch campaign.