Classic ads

As a nation we enjoy watching TV adverts more than those on any other media, and great TV ads really stick in the mind and become conversation pieces. We’ve all got our favourites. Here’s a gallery of twenty good un’s for you.

Associated content

  • Audio-visual moving images consumed in a relaxed and often shared context make TV immensely powerful. Advances in academic topics such as neuro-science, implicit memory and low-involvement processing are helping us make sense of what we've instinctively known for years about TV Advertising; i.e. that it rocks!
  • Jon Goldstone, Marketing Director of Premier Foods and Danny Brooke-Taylor Creative Director of MCBD talk to Lindsey Clay, Thinkbox’s Marketing Director about Hovis’ brilliant ‘Go on, lad!’ If you want to find out more about the strategy; creative idea; how it was sold in and made; and how this TV ad helped reverse the brand’s long-term sales decline, then you can do all this by watching this filmed session from “Creativity – the new effectiveness”.