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The power of strand sponsorship
David Grainger, Business Director, ZenithOptimedia took us through the journey for how Toyota Aygo achieved their goal through using strand sponsorship of T4 as a highly effective way to reach its target audience of young people.
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How to use the presentation playerAbove you will find an interactive PowerPoint player, to move backwards and forwards through the presentation just use the navigation panel in the bottom left-hand corner. | ||
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