News From Thinkbox
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24th Feb 2010 Lucozade Alert Plus to sponsor The Mentalist on FiveGlaxoSmithKline today signed the first TV sponsorship deal for Lucozade Alert Plus, its first energy shot for the UK market. The brand will feature during the new series of The... -
Broadcaster Five has pulled off a world coup by securing the agreement of rival Hollywood studios to allow their stars to share the spotlight in single marketing spot designed to...
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Investment in TV advertising by online brands has grown by a total of £170 million in the last five years (a total growth of 1,997% over five years at an average annual growth of...
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24th Dec 2009 A decade in TV: more technology, more viewingA new analysis of TV data by Thinkbox has revealed how TV itself and the way we watch it have changed during the first decade of the 21st century. The picture that emerges is...
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5th Aug 2009 Commercial broadcast TV breaks viewing record againCommercial broadcast TV viewing had a record first six months of 2009, according to new figures from the Broadcasters' Audience Research Board (BARB). The average UK viewer is...
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22nd Jul 2009 Thinkbox launches sector-specific research eventsThinkbox is launching a series of free research events examining how TV advertising works for specific advertising categories. Categories that will come under scrutiny include...
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In this section, you’ll find all our press releases which will tell you what we’ve been up to and what we’ve been saying. From our latest research initiatives to the latest information on commercial TV viewing and impacts, this area will keep you bang up to date with what we’re doing and saying.
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