17 August 2010: Thinkbox today announced that Craig Inglis and Nick Gill are the new joint presidents of the Thinkbox Creative Academy, the group of advertising luminaries that judges the Thinkboxes, Thinkbox’s bi-monthly creative awards celebrating the best of all forms of TV advertising.

Inglis, Marketing Director at John Lewis, and Gill, Executive Creative Director at BBH, take over from the previous Academy presidents, Leon Jaume, Executive Creative Director of WCRS, and Simon Clift, former Chief Marketing Officer, Unilever, who are standing down after their two-year term. The joint presidency is designed to reflect the shared importance of both client and creative teams in producing great TV work.

Lindsey Clay, Thinkbox’s Marketing Director: “We’re delighted to have two such incredibly talented people take up the presidency. Honouring creativity has never been more important and the UK leads the world when it comes to TV ad creativity – Craig and Nick are emblematic of the best in TV advertising.”

Craig Inglis: “I’m honoured and delighted to take on the joint presidency with Nick. I look forward to seeing the best of the UK’s TV ads over the next two years and helping the academy to drive the industry on to even bigger and better things.”

Nick Gill: “I'm delighted to accept the joint presidency of Thinkbox. I'm a massive champion of TV and a big admirer of the fine work Thinkbox does.”

A recent joint study by Thinkbox and the IPA revealed the direct correlation between strong advertising creativity and business success. The study shows that the most creatively awarded advertising campaigns are 11 times more efficient at delivering business success.

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Press contact: Simon Tunstill at Thinkbox | simon.tunstill@thinkbox.tv | 020 7630 2326

About Thinkbox
Thinkbox is the marketing body for commercial TV in the UK, in all its forms. Its shareholders are Channel 4, Five, GMTV, ITV, Sky Media and Turner Media Innovations, who together represent over 90% of commercial TV advertising revenue through their owned and partner TV channels. Thinkbox works with the marketing community with a single ambition: to help advertisers get the best out of today’s TV.

TV today has more to offer advertisers than ever before, not least because this growing medium remains at the heart of popular culture and advertising effectiveness. From understanding how audiences engage with TV advertising, explaining innovative and affordable solutions, to providing the rigorous proof of effectiveness that advertisers need, Thinkbox is here to help customers meet their marketing objectives.